"It is no longer about being the best IN the world. It's about being the best FOR the world."
24 COPIES + SHIPPING
$265
($579 Value)
24 copies of Know What You're FOR by Jeff Henderson
US Shipping Only (Included in the price)
ABOUT THE BOOK
Your organization - business, church, or nonprofit - will experience unprecedented growth when you close the gap between these two game-changing questions: What are we known for? What do we want to be known for?
In Know What You're FOR, entrepreneur and thought leader Jeff Henderson makes it clear that if we want to change the world with our products or our mission, then we must shift the focus of our messaging and marketing. Rather than self-promoting, we must transform our organizations to be people-centric. This sounds like a no-brainer, but looking closer shows just how little this is true and how impactful the change would be if it were. Whether you're a business leader, a change advocate, or a movement maker, Know What You're FOR will help you - and your organization - thrive.
It's what happens when you create an organization focused on who it is FOR. This is the future. Thriving organizations will be more concerned with becoming raving fans of their customers than they are trying to convince customers to become raving fans of the organization. This isn't theory. Jeff Henderson has experienced it. With fascinating stories from a host of entrepreneurs and Jeff's remarkable career, Know What You're FOR equips you with a simple strategy and the tools for extraordinary growth. You'll discover how to:
- Work FOR your current and future customers with a new, effective method
- Be FOR your team and help your people reach full potential
- Create a ripple impact by being FOR your community
- Live and work your best by caring FOR yourself
In a hypercritical, cynical world, one that is often known for what it's against, let's be a group of people known for who and what we're FOR. It's a powerful strategy for business. But more importantly, it is a revolutionary way to live.
MEET JEFF
Named by Forbes Magazine as one of 20 speakers you shouldn’t miss, Jeff Henderson has become a trusted voice for businesses and non-profit organizations. His career experience not only inspires groups and individuals but also provides tangible strategies to help them grow. Ultimately, Jeff’s aim is to help organizations build a good name where both purpose and profit thrive.
His best-selling book, Know What You’re FOR, launched a movement in non-profits around the world and has become a focal point for many businesses.
Jeff has worked for well-known organizations such as the Atlanta Braves, Callaway Gardens, Chick-fil-A and North Point Ministries, one of the largest churches in America. While there, Jeff where he led three churches over 17 years and helped launch North Point Online, one of the largest online ministries in the world.
Jeff and his wife Wendy have been married 25 years and have a daughter, Jesse, 21 and a son, Cole. 19.
