This is for you if any of this feels familiar
- You set goals with real intention, but your actions don’t consistently follow.
- You’re busy and responsible, but you don’t feel like you’re moving forward.
- You’re learning constantly, yet it isn’t translating into real change.
- You start strong, then life gets loud and growth fades.
- You have people depending on you, but you feel behind where you thought you’d be.
- You can feel yourself hitting the same ceiling again—and you’re done repeating it.
If any of that feels familiar, you’re not broken.
You’re just missing structure.
I’m Mark Cole, CEO of Maxwell Leadership, and for the last twenty-five years I’ve had the privilege of being led by John Maxwell.
But I didn’t start at the top of anything. I started as an entry-level telesales rep feeling unseen, uncertain, and desperate for something to change.
The turning point was not a title or a lucky break. It was when I finally learned how to build structure around my growth.
Show Me the FrameworkMost people aren’t stuck because they lack desire.
They’re stuck because they lack structure.
We’ve built a culture that rewards being busy, not becoming better.
So you end up learning… but not changing.
Motivated… but inconsistent.
Trying… but not following through.
Here’s the truth most people never hear:
You don’t rise to the level of your motivation.
You fall to the level of your plan.
If your plan doesn’t change, your results won’t change.
And nothing changes if nothing changes.
The cost of staying the same isn’t just another year on the calendar.
It’s missed opportunity.
Diminished confidence.
Another year of “almost.”
And that cost compounds.
In this short lesson, you’ll get clarity on:
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Why effort alone isn’t enough to create lasting growth.
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The real reason good intentions collapse under pressure.
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What’s actually missing when growth feels inconsistent.
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One clear next step you can take to stop repeating the same patterns.
This is not a motivational talk.
It’s a practical lens to help you see where your growth is breaking down.
Why Your Effort Isn’t Turning Into Progress
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